That one event became the impetus for the creation of the Kids & Clays organization, which this year will host more than 20 fundraising clays tournaments. Since 1999, it has raised more than $14 million for Ronald McDonald House Charities. And Winchester has been right there with them, every step of the way. “Winchester plays a large part every night when thousands of families benefit from the Kids & Clays program by receiving housing, food and other benefits from the houses,” says Doug Jeanneret, executive director of Kids & Clays. Ronald McDonald Houses assist in provide housing, meals and a positive environment for families traveling away from home to tend to a sick child in the hospital or receiving treatment for serious illnesses.
Winchester continues to provide ammunition at the sporting clays fundraising events as one of the primary sponsors of Kids & Clays. “As one of the founding supporters of what is now Kids & Clays, Winchester made it possible for the program to get off the ground. These donations save the organization thousands of dollars at each event,” Jeanneret explained, “valuable funds that can be put back into supporting Ronald McDonald’s Houses across the country.”
In celebration of Winchester’s 150th anniversary this year, a special donation of one of only ten Winchester 1866 Yellow Boy firearms will be auctioned on Gunbroker beginning October 9, 2016, with all proceeds going to Kids & Clays. “There may be no greater cause than helping families faced with the challenge of caring for a sick child, and Winchester is proud of our long-standing relationship with Kids & Clays in supporting Ronald McDonald House Charities and the incredible services they provide,” said Brett Flaugher, vice president of marketing, sales and strategy at Winchester Ammunition.